Before joining 100% Construction, Cody Brasher spent a decade working on oil drilling rigs. He assumed it would be his career for life, but as it turned out, life had other plans for him.

During his ten years in drilling, Cody worked on rigs around the world, from Texas to South America, Africa, and Asia. But as the oil market shifted and his kids got older, he became open to a new pathway forward. 

Cody and his now-business partner, Chris Carr, have known each other since grade school. When Chris caught wind that Cody had returned to Dallas, he reached out to him with an opportunity. 

“I was stubborn,” Cody admits. “I thought I was oil through and through, and that was what I wanted to do. I blew a meeting with him off several times, but the fourth time he called me, he said, ‘At least meet me for coffee.’”

Cody agreed. After two hours of conversation with Chris, Cody decided to leave his post in oil and gas and start working with 100% Construction. 

So, what sold Cody on making the transition to 100% Construction after being so convinced oil and gas would be his only career? Ultimately, it was about two things: the chance to be present for his family and the opportunity to serve the community. 

“I spent the majority of my oldest two kids' lives being gone at least half the year, on a rig somewhere. I missed out on a lot. I made up for it on days off, but at the same time, it was tough. At the time I joined 100% Construction, my youngest was two, and knowing he's my last son, my last child, it was a huge draw for me to be home and get to spend the time with my kids,” Cody explains. “I don’t regret the work I did because I thoroughly enjoyed it. At the same time, I was selling myself short and allowing a company to set my value. When I stopped being stubborn and looked at the opportunity with 100%, it became a no-brainer.”

Fast forward to 2023, and Cody couldn’t be happier with his choice to join 100% Construction. As a partner in the company, he leads the commercial sales division and assists in day-to-day operations for the Dallas branch. He considers himself a “utility player,” helping out wherever he’s needed — sales, management, or operations.

Cody has come to believe 100% Construction is the premier roofing company in Texas.

“Why we can with confidence say we are one of the best — we do the right things for the right reasons all the time. We drew a very hard line in the sand starting off, and we've stuck to that,” he explains. “Our first concern is that we want to take care of our people and clients. I take pride in being dependable. I take pride in doing what I say I'm going to do. We do exactly what we say we are going to do. It’s very simple.”

Now in its sixth year in business, 100% Construction is expanding. The company recently opened a location in Jacksonville, Florida, and plans to continue expanding throughout Texas and Florida.

Personally, Cody strives to continue being the best at what he does every day. 

“I don't ever want a specific job to define my legacy. I want my actions to do that,” he says.

Cody is proud of the life he’s built. The business is thriving, his wife still likes him after almost ten years of marriage (most of the time), his kids are happy and growing, and he’s healthier than ever. After struggling with alcoholism early in his adult life, Cody is sober; he now uses his energy to improve his health rather than damage it.

“I quit allowing alcohol to negatively impact my life eight years ago, and about two and a half years ago, I did 75 Hard for the first time, and it changed my mindset completely. It positively affected every aspect of my life — marriage, fatherhood, work, leadership,” Cody explains.

Outside work, you’ll find Cody working out, giving to charity, or hanging out with his wife, Kirsty, and three sons, Tucker (17), Landon (16), and Ace (9). 

“The people I want to leave a legacy for are my wife and my kids. I want my wife to know I got up every day to give her the love and life she deserves. I want my kids to know I got up every day to provide them with a life they deserve, as well as set an example of how they can build their lives as adults. I want to show my sons anything is possible if you set your mind to it and put the work in.”

Cody’s favorite nonprofit is Roofers in Recovery, an organization dedicated to helping people in the roofing industry who struggle with addiction.