Clint Jordan
Clint Jordan had originally planned to have a long military career. He was active for nearly 22 years, serving in the air force as a fireman. His plans changed in 2017 when he received orders to Guam. He had already been in Jordan for about six months and didn’t want to leave his family for an additional three years. Clint chose to retire instead. Not having any other job prospects lined up, he posted on Facebook that he was looking for new opportunities. A realtor friend reached out and recommended Clint pursue his real estate license.
Clint started as a solo agent, working for a few different brokerages before he started his own team about three years ago. Clint is now a part owner/investor at Keller Williams Broadmoor and runs his own 719 Veterans Home Team. Clint acknowledges that hiring his personal assistant, Kassie, was a total game changer for him and his business. “She’s great at everything I suck at and hate doing. In hiring her, I bought back more of my time so I could focus on bigger picture tasks and activities like networking.”
Clint’s wife Lisa also recently joined his team. She noticed Clint was doing everything on his own and wanted to take some stress off his back. She secretly started working on getting her license and surprised him with that news one night. “The original intent was for her to do showings, but I quickly put her in the role of Client Relations Manager. She does many of the things I don’t have time to do. She makes the personal touches and calls. She’s killing it with the contracts, too.”
Clint said it’s important to have a good team - not just ‘a’ team. “Kassie and Lisa are both critical to my success. Now I don’t waste time doing things I’m not good at.”
Veteran-Centric Approach
What Clint loves most about real estate is the impact it has when veterans close on a house sale. “They used the money they received from the government to buy a house a few years ago and when they sell, they get a big check they can use to pay off debt. It’s empowering. I love to educate military personnel on the benefits of buying a house and the payoff they can see later.”
Clint shared that the real estate market can be brutal. “You’re competing with a bunch of really good agents that have been marketing for years. We had to learn how to market to get our name out there and reach the right people. It would be really easy to sit back and be content with a few houses a year, but we want to figure out how to do more transactions to make more money and give more back to the community.”
Giving Back through Purpose and Passion
Clint gives back through a variety of initiatives. Shortly after he left the military, he and Lisa opened a gym, CrossFit Bonnie and Clyde, too. Right from the start, Clint saw an opportunity to connect his two careers and his desire to give back by offering a free gym membership for his new real estate clients. CrossFit Bonnie and Clyde quickly grew to over 100 members. When Lisa started managing the gym after the first couple of years, Clint went full time with real estate. “I started to put more effort into real estate and put that money back into the gym because that’s where my heart really was.” Clint has since bought a building with plans to further expand the gym as it continues to grow.
Clint now partners with Mt Carmel Veterans Center on the Hero Health Project, which offers free gym membership to even more people. Additionally, when the gym isn’t open for CrossFit, they open it up for classes offered by other practitioners through the Mt Carmel partnership. Lenders and others have the opportunity to support the Hero Health Project by covering the cost of gym memberships through donation. Clint also runs a nationwide network called Military Real Estate Network (MRE), a referral network for realtors, vets and military spouses, which ultimately supports the funding of the Hero Health Project.
Clint and Lisa are making health and fitness more available to those who otherwise couldn't afford it. “Our goal has always been to offer free membership for veterans and their families. We don’t want money to be the factor that keeps people from going to the gym. The average CrossFit membership is $150 a month. When you’re coming out of the military, you don’t know what to do and you don’t make a lot of money. So one of the first things to go is your health and fitness membership because it’s not affordable. You need to use that money to take care of your family. We want people to continue prioritizing their health and to keep coming to the gym.”
Clint knows what he’s passionate about and everything supports that passion. “It’s important to find purpose and know what ignites you. I love fitness and health and I love being at the gym. Showing houses is no longer where the bulk of my time should be spent. What I love is when I sell you a house and now I get to help you with your health and fitness at the gym. Then you tell your friends that your gym guy is a realtor and they get a free gym membership, too. Now we’re building a bigger community. For Lisa and I, our main focus is health. Real estate is our job that helps us fund the sense of community we’re building at the gym.”