Twila Edwards

Lasting Relationships

As many great REALTORS® know, the most important aspect of your business is your relationships. This industry is built upon referrals, so maintaining relationships is paramount.
 
Twila Edwards with eXp Realty is a pro when it comes to this. She recognizes the importance of maintaining relationships with past clients and making good impressions with new clients. She prides herself on having three-quarters of her business come from past clients and their referrals.
 
“I am truly hands-on — I don’t just hand you keys at closing and disappear.”
 
Early Life
Twila grew up in North Dakota up until junior high school when she moved to New Mexico. “I moved a lot and went to eight schools before I graduated from high school,” she shares. Since she moved a lot as a child and subsequentially met new friends every few years, the experience has given her the ability to talk and relate to many people.
 
“I took the long road getting my Bachelor’s degree but finishing it is a huge accomplishment. While working on it I worked in a photo lab for years and developed pictures in a dark room which lead to me doing some photography myself.”
 
Twila shares a pivotal moment from her life. “My oldest son, Dean, has Diamond Blackfan Anemia. The night he was born is a pivotal moment in my life, but not for the normal reason. He was born anemic and had to be flown to a different hospital. What really is amazing about that night is that we had two nurses that did more than they had to: one that insisted he was pale and one that got him to the right NICU that cared for him. Both of these wonderful women went above and beyond their ‘job description’ and truly saved his life.”
 
Helping People
Twila’s transition into being a REALTOR® is a very direct one. “When we bought our first house, I was so nervous driving to the title office,” she explains. “Once I got over the experience and enjoyed being a homeowner, I wanted to help others go through the process. No one should be that nervous.”
 
“I love working with people. When I did photography, it was great to be with people on such a special day. I feel the same way about buying and selling a house. It is usually an exciting time and when it’s not, I want to help people through that also.”
 
She summarizes her whole mindset very simply. “Most of my clients possess a specific want or need, as a dedicated professional, my primary objective is to help them achieve it. By leveraging my expertise, market knowledge, and resources, I am to guide them towards success. Together we embark on a journey to help them meet their goals and dreams.”
 
A REALTORS® Job
Like all the top agents, Twila has a few practices that she accredits her success to that she is willing to share. As already said, Twila is not a REALTOR® that stops after the transaction is over. “I also follow up with my past clients, I check in often with past clients to see how things are going. I get invited to a lot of their life events — baby showers, birthday parties, etc.”
 
“I also negotiate hard for every client with realistic expectations. I’m not the agent that will lie and give you an unrealistic number when you are selling — I’m in the business of selling houses.”
 
“The same applies to my buyers. I will get them the best deal possible, but sometimes that looks different than what people think. When there are 14 offers, getting your offer accepted, without giving everything up, is the win. Other times it’s getting the price reduced or seller concessions.”
 
Outside the Office
Twila and her husband, Aaron, have two boys. “My oldest son is in nursing school and is a movie guy. Our youngest plays soccer so we spend many nights and weekends on the fields watching him.”
 
They love to go to California while on vacation. Twila says that it is a hard toss-up between going to the beaches or going to Disneyland.
 
As many other top agents consider themselves, Twila also considers herself a workaholic. So much so that she claims that she needs to be reminded to relax now and again. However, once she is relaxing, she loves to spend that time in her home. “I love a good book by my pool,” she adds.
 
“I am very happy with my life. I love helping people with real estate. I see myself doing this for many more years. I am working on systems now because I want to increase the number of people that I am able to help while still providing high-quality service.”
 
It is clear why so many of her past clients come back to her and refer others to her. It is clear that Twila Edwards cares about her clients and takes to heart the importance of these relationships.
 
“A couple of years ago I would define success with a number. Now, I feel like there is so much more to being successful. I strive to be a better person every day. Who can I help? Am I making a difference? So, I think success is being better than I was yesterday.”
 
Website: azhomesbytwila.com