From teaching and coaching basketball, football, track, and tennis, Cole Whisenhunt transitioned into real estate to be home more for his growing family. After he and his wife, Abbi, had their first child, Cole found himself leaving the house before his daughter, Crosby, was awake and returning after she was asleep. “I knew we wanted to have more children, and I needed to make a change for a more flexible schedule,” Cole says.

As a REALTOR®, Cole knew that choosing the right brokerage was crucial. “I knew the people and leadership at Keller Williams valued me as a person and wanted to see my personal life exceed the life of my business,” he shares, adding that Keller Williams teaches agents how to run their businesses like businesses, rather than just putting the next sign in the yard. Cole emphasizes that his work doesn't mean much if it's not for God's glory. “If we don't look for the moments to share that during a transaction, then we're missing the point,” he says.

Cole’s passion for real estate extends to working with the people on his team. Helping clients buy or sell a home is rewarding, but helping his team navigate stressful situations and lead clients confidently multiplies those positive experiences. "Our community, friends, and family deserve that," Cole explains.

Being a REALTOR® can be challenging, but Cole has learned how to stand out and set clear goals for the future. He aims for his team to be recognized as the best in Lubbock, working in an environment where they experience and feel God’s love daily, while being pushed and held accountable to meet their goals. “Talented people want a strong culture that matches their values and also an environment that pushes them to achieve things they wouldn't have done on their own so they can live the biggest life possible for themselves and their families,” he adds.

Most of Cole’s business comes from friends and new relationships he forms through coaching his kids, engaging in community activities, and networking. He often meets clients at their homes or places of business. Instead of traditional closing gifts, Cole prefers to give thoughtful, personal gifts throughout the year when opportunities arise. “At closing, I always write a card to tell them what they have meant to me personally,” Cole says.

Recently, Cole has enjoyed speaking at schools, churches, and businesses, and welcomes invitations for speaking engagements. “I don't see other REALTORS® as competition, but as partners,” he notes, encouraging others to reach out if he can assist their business.

When Cole isn't working, you can find him returning to his roots by coaching his kids, which is his favorite activity. He also loves spending time with his wife, watching sports, playing golf, and taking trips. Cole and Abbi have two girls and two boys: Crosby (11), in fifth grade; Nash (9), in third grade; Liza (7), in first grade; and Maverick (4), who will start school next year. The family also has a 1-year-old dog named Shep. Their favorite family tradition is attending Kanakuk Family Kamp in Branson, where they spend a week enjoying activities, competitions, pool time, worship, sports, and prayer. “It’s the best time for our family,” Cole smiles.

The people in Cole’s life are incredible, he says. “I have the best wife and partner in life in Abbi,” he highlights. “I have the best parents and friends I could ask for. My kids are a true joy. God is working in my life even when I don't see it, and I'm grateful for that.”

Cole offers powerful words of wisdom: “If you feel like you're up against a giant today or stressed while reading this, take a 30,000-foot view. Ask people around you for help. Just remember, your life was made for more. Stop going through the motions. Take one step toward what you want life to look like. Get rid of whatever is draining you. Find space on the calendar for whatever gives you energy. It’s your life. Start living it. God sees you, and He is with you."

Cole Whisenhunt

The Whisenhunt Group, Keller Williams Realty

806-438-7987