Stephanie Holladay believes in the power of visualizing her goals.

 

“If you want something, put it out there verbally. Write it down and stick with it. Ask for what you want, whatever it is, and keep that goal in sharp focus.

 

With nine years in the real estate industry, Stephanie says her skills of communication, negotiation, and attention to detail are intuitive, mentored early on by her mother and father – both industry professionals.

 

“My family is all about real estate,” Stephanie says. “My mother was an appraiser, and my dad was a real estate agent. My aunt owns her own brokerage, and my grandfathers were both real estate agents. There’s a lot of knowledge in my family. Growing up surrounded by that experience and knowledge, I soaked it all in. Everything about our industry has always made sense to me.”

 

Now specializing in residential properties of all types throughout Dauphin, Cumberland, Perry, and York counties, Stephanie says she anchors her practice with the mantra of treating her customers like family.

 

“My goal is to help my clients make clear, informed decisions. My goal is to make a difference in their lives.”

 

 

Originally from Linglestown, Stephanie graduated from Central Dauphin High School and first pursued a career in healthcare.

 

“Of course, my family tried to convince me to go into real estate, but I went a different route,” Stephanie says. “I received a radiography license and worked in dentistry in for 24 years.”

 

After almost two and a half decades in the dental field, Stephanie says she needed a change. In 2014, with her family’s support, Stephanie gave her notice and immediately began a career in the industry she was raised in.

 

“I started with Berkshire because that's where I took my licensing classes,” she says. “I believe in manifestation, focusing on what you want and creating the circumstances to attain your goals. I said, ‘I'm going to sell 24 houses this year,’ and they laughed and said, ‘You will be lucky if you sell one house your first year.’”

 

Undeterred, Stephanie kept her goal in her sightline. “I literally wrote ‘24’ in lipstick on my bathroom mirror. I had to see it constantly. Any goal I have, I write it down, I think it in my head, I say it out loud every day and it works.

 

A week after receiving her license, Stephanie had her first house under contract.

 

“By the end of the year,” she says, “I had sold exactly 24 houses.”

 

 

Stephanie still calls the Linglestown area home, and her two children – a son, 32, and a daughter, 25 – live in nearby Halifax and Millersburg, along with her grandchildren. “My daughter is due with twins, and they’ll be grandchildren number twelve and thirteen,” says Stephanie. “It’s always a big gathering for us over the holidays!”

 

When Stephanie is not working, she’s spending time with her grandchildren and enjoying life on the lake at Raystown, where the family has a boat.

 

“We also travel quite a bit,” Stephanie says. “Favorite places we’ve visited are the Caribbean Islands, Tahiti, and St. Lucia. Tahiti is primitive and absolutely gorgeous. St. Lucia is spectacular, as well. It’s where my husband Tony and I were married.”

 

 

Looking ahead, Stephanie says she expects a modest increase in the real estate market in 2024, but not as intense as in recent years due to the unlikely event of interest rates dropping significantly.

 

“I think that we're seeing a lot more new builds, which is great because that feeds into resales. And now Pennsylvania is the number one place to retire to in the United States. How did this happen? I don't know, but it did.”

 

Reflecting on the challenges of 2023, Stephanie acknowledges the impact it had on the industry and considers herself fortunate to have done well. By the same token, “good fortune” in business is most often the result of a proactive and well-informed approach while navigating challenges with resilience.

 

“If my clients were describing me in three words, they’d say ‘honest, upfront, and fun,’” Stephanie says.  “When I work with other agents and industry professionals, I keep everybody in the loop. And I manage my buyers' or sellers' expectations so things don’t go crazy off the rails.”

“We want our clients to be happy. We all want to close. It's just a matter of staying calm, staying in the loop talking to people. And working it out, right? As Realtors working for our clients, we are all looking at the same end goal.”